Precision Pitching
“Aaron is a great coach. He is well prepared, professional, and his concepts are built up well and executed with excellent quality (e.g. technical expertise, lecture timing, and usefulness of materials). Not to mention that his personality makes learning easy and fun, which makes people eager to participate.”
Associate, Kinstellar
Next Academy Course
Training Dates: March 13 & 20 @ 10.00 (CET)
Price per Participant: Euro 390 (+VAT, if applicable)
Register Now: click here.
Course Description
Although law firms rely on pitches to fuel their businesses, most associates don’t understand all of the BD activities required to make a winning precision pitch. (Even worse, they don’t want to know, because they didn’t go to law school to become “salesmen”.) As a result, they can’t assist partners in key stages of the business development cycle.
In this course, you will not only obtain a global understanding of the BD process but also acquire practical techniques to succeed during key stages. More importantly, you will have the opportunity to become comfortable in challenging client-contact situations by participating in engaging meeting role-plays.
Training Outcomes
After the course, you will be able to do the following:
Earn the trust, and business, of clients by learning to listen.
Intelligently investigate the needs of clients in order to promote the appropriate value propositions of your firm.
Effectively utilize post-matter discussions and other easy client-contact situations to uncover business opportunities.
Sample Topics
What questions will help you identify the hidden needs of clients and gain a sales edge over your competition?
How to understand and overcome the psychological obstacles that prevent most lawyers from engaging in basic networking and client contact activities?
How to persuade clients to give you meaningful feedback in order to boost the quality of your service and position yourself as their long-term business partner?
Your Trainer
Your trainer for this course is Aaron M. Muhly.
Common Questions
Number of Participants
As we would like to ensure that all participants can actively participate during the course and receive sufficient feedback, we recommend a maximum of 16 participants.
Length
Your colleagues will participate in 4 hours of live workshops.
Format
The course utilizes a workshop format. Your colleagues will participate in engaging discussions that challenge their beliefs around the difficulties in business development. More importantly, they will participate in two role plays involving difficult meetings for potential client work.
IT
Your colleagues can participate in the live sessions via Zoom.
Register for Precision Pitching
Your office can register a colleague for our next academy course by completing the following form.