Want an AI Edge? Try Crystal Knows

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If you want to persuade someone, you need to understand how they think — not just what you want to say. To create such an edge, a lot of lawyers are now relying on Crystal Knows, a Gen AI tool for understanding and anticipating the thinking of your counterpart in introductory meetings, negotiations, sales pitches, hiring meetings, etc …

With Crystal Knows, you can quickly get a comprehensive personality analysis of your counterpart with playbook tips on how to be persuasive with your counterpart in many situations, including:

  • Building Trust

  • Discussing Price

  • Negotiating

When we tell lawyers about this software, they naturally become skeptical about the ability of AI to properly analyze people’s personalities. So, we always recommend that you try it on yourself first. The lawyers are usually shocked by how well the software describes them.

If you are looking for some use cases on how Crystal Knows can help you with your persuasion, here are three concrete examples. (For the examples, we’ve used Crystal reports on two separate professionals.)

1. How to Build Trust

When you receive a personality profile from Crystal Knows, they will explain how to build trust with the person. For example:

  • Personality A: Use deprecating humor. (Make fun of yourself to demonstrate that you don’t have any weird narcissistic tendencies.)

  • Personality B: Ask them about their ambitions. (Show that you are interested in helping them achieve their big picture goals.)

2. Discussing Price

With Crystal Knows, you can get valuable insights on the best angle to approach sensitive discussions about pricing. For example:

  • Personality A: Explain and write down the math for them. (Be prepared to educate them on how you derived your pricing.)

  • Personality B: Compare your pricing with competitors. (Be prepared to directly address their preferences to shop around for best value.)

3. Negotiating

Last, but not least, you get some valuable tips on how run a negotiation with the person. For example:

  • Personality A: Connect with them on a personal level. (Don’t risk losing the deal by solely focusing on the business elements.)

  • Personality B: Project confidence and power. (Don’t risk losing their respect for you by failing to show a belief in yourself and ideas.)

Final Thoughts

If you want to win people over, don’t just push your message. Make sure to tailor it to how they think. With Crystal Knows, you can transform personality insights into a persuasive edge that helps you connect, convince, and close.